Steve Hawk – Lifestyle Coach

Tips, Training & Strategies To Build An Online Business

Steve Hawk – Lifestyle Coach - Tips, Training & Strategies To Build An Online Business

5 Banner Advertising Sites To Help You Make Money Online

Best-Home-BusinessToday, I’d like to share with you an online marketing strategy that really works (I’ve been doing it on my blog and some other blogs for years but am going to expand my Banner Advertising marketing efforts are and want to share with you some info that will hopefully help you and your business. This MLM Training will hopefully give you some more bullets to use in your own marketing and give you some new ideas on the myriad of places and strategies that you can use to make money online.

I’m going to discuss Banner Advertising/Media Buys (that’s a banner in the upper left corner of this post). This may sound really complicated but it’s not! I’ll also give some ideas of sites that you can check out on your own to test out. I haven’t used all of them BUT am including them because they’re popular places to advertise for people in the home business/affiliate marketing niche and I believe are worth checking out based on my research.

Let me first say that TRAFFIC is the name of the game when it comes to online marketing & making money online. You can have the slickest looking website and absolute BEST product or program in the entire universe but if people don’t see YOUR website you’ll make ZERO money. High Quality and High Volume traffic is what separates the winners from the losers in this game and, like me, you should always be looking for new traffic sources that fit your budget. Test them on a small level to see what sites work best for you and your offer.

The advantage to using “Media Buy” sites such as the ones listed here is that you can advertise with one site/account and have your banner ad shown on thousands of different targeted websites. Otherwise, it would be up to you to seek out each publisher and blogger and purchase separate advertising from each website owner which is a LOT more work to purchase your ads and track your stats.

Personally, I’ve always liked banner advertising because IT WORKS and IT’S SIMPLE. Pictures sell better than words – at least they encourage “clicks” to your website and it’s those clicks that are the first step to making sales. Why? Because those clicks (to your lead capture page) result in “leads” into your autoresponder where some of those leads will purchase/join. That’s the online marketing process.

With that said, let’s get into it…Here are 5 Banner Advertising Sites To Help You Make Money Online…

1. AdClickMedia.com: Established in 2008, AdclickMedia is a division of Multiple Stream Media, LLC. Their mission is to take the most advanced display advertising and email ppc channels and making them accessible for brands of all size and budget. They offer the most cutting edge pay per click advertising products for advertisers and publishers in a format that is both simple and affordable. They believe in transparency in pricing and reporting, and are proud of the fact that they are helping online businesses of all sizes to grow their businesses.

I’ve personally used this site and they are VERY inexpensive and are open to you advertising any Business Opportunity (at least that I’m aware of). They charge you “per click” rather than “per impression” and gives you a little bit better control over your spending. The results can be slow, I’ve found, but for the money they are definitely worth checking out.

2. AdBlade.com: Taken from their website… “Put an end to disappointing campaign results with Adblade, the world’s only ultra-premium ad network. With premium inventory from over 1,000 branded content sites, reaching over 200 million unique users in the US each month, you can target best prospects at scale. Our proprietary NewsBullets® ad unit is designed to engage readers – and delivers 3x better results. And thanks to our constant monitoring and screening of content sites you can enjoy true peace-of-mind.”

This site advertises on bigger content networks than AdClickMedia and charges per 1000 impressions rather than per click. This is a more common way for these advertising networks to charge. They are the ad network for Entrepreneur Magazine as well as numerous other quality content sites.

3. Pulse360.com: They’re a full-blown online advertising site offering “per click” campaigns as well as “per impression” campaigns (as well as Pay Per Click). They show your ads on a network of over 400 big-time websites like NBCnews and Weather.com among others. I’ve never used them yet but have heard good things. They do offer some very specific targeting so if you know who’s looking to buy your product, they’ll help you target your ads to reach the people most likely to buy.

4. MediaTraffic.com: This site is not a true “Banner Ad” site but worth checking out. I’ve used them with some success. They offer what’s called CPV Contextual Advertising”. Basically, they will show your lead capture page/website to targeted people who are searching online for something similar. For example, if you’re marketing a biz op, you can target www.empowernetwork.com (a popular biz op) and if someone clicks on an ad for empower network, they can get re-directed to your capture page. A little deceptive but still cool and you don’t need a banner. Just the url to your affiliate site. And you can be very specific in your targeting.

It is pretty simple to advertise with MediaTraffic. You’ll get more traffic by entering more targeted website urls or keywords.

5. Advertising.com: You’ll be advertising on networks like AOL, Classmates.com, Engadget and other high quality content sites. A relatively simple to use platform. Get your message to the customers you want – at scale. Advertise on specific types of sites on the Advertising.com network, or choose the AOL sites that resonate most with your audience. If they’re out there, they’ll help you find them.

There are plenty of banner and contextual advertising sites out there and I’ve only listed 5 to get you started. Feel free to let me know your favorites in the comments section. I’d love to hear from you! I’d also love to hear your results if you test any of the 5 I’ve listed.

YouTube Sucks! Why You Need To Host Your Own Videos

YouTubeI just had my YouTube “temporarily suspended” for 2 weeks due to some bogus violation and need to vent! Here’s the email that I received from our friends at YouTube…

Youtube-Sucks

The issue I have is that I didn’t break any of their guidelines. The video in question was about 1 minute long and was directing people to visit my blog to read my review on the Cash Tracking System. The video didn’t really say anything. I know that the reason it got flagged is because I was getting a good amount of traffic to that video and a lot of comments and people were fighting among each other about the viability and legality of that program. The video was over a year old so I know it was the comments that ended up getting my account temporarily suspended.

What kills me is I see videos with people blatantly promoting their businesses and flashing money (which is definitely against YouTube’s guidelines). The vast majority of my videos are training and marketing strategy “how-to” videos. I purposely don’t promote with my videos because I did have another account shut down 2 years ago.

How about the almost-porn videos and other “freedom of expression” type stuff that probably make up 50% of YouTube but apparently they’re OK because they get a ton of views?

This is exactly why I host my own videos (capture page videos and anything I think might violate YouTube’s guidelines) with Amazon S3. The hosting is free to a certain level – I have at least 20 videos hosted with Amazon and have never paid a penny. The quality is better and more professional anyway. Host your own videos so you don’t have to deal with YouTube’s BS :)

(MLM Training) Tips On Using Twitter To Build Your Business

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Some Tips On Using TWITTER To Build Your Brand & Business

Twitter is another social media phenomenon that cannot be overlooked. You can get your free Twitter account HERE. The idea here is that you can enter short blurbs and a link. I use Twitter purely for marketing and not relationship building. The only people who can see your “Tweets” are people who are “Following” you, though, so you need to get as many targeted followers as possible. Here is a FREE strategy that I use to get Twitter Followers:

1. Sign up for a FREE Twellow account. Twellow allows you to specify the industry or interests of the people you want to target (i.e. network marketing, mlm, etc.). It will bring up all users, in order of the number of followers that they have, and you can click to follow these people – you will see their bio and can decide if they are someone you wish to follow). Twitter does limit you to the number of new users you can follow per day and I do not know what that number is but Twellow will let you know when you have reached your max.

2. Sign up for a FREE Social Oomph Account. At Social Oomph, you can set up a direct message that will automatically be sent to everyone who follows you. I recommend to not make this message too long or spammy. I thank them for following me, let them know that I look forward to getting to know them better, and provide a link back to my Facebook page asking that they connect with me on FB as well. This strategy helps to build my FB “friends” list at the same time! You can also provide a link back to your blog (I have in the past) so they can learn more about you. Your call. DO NOT provide a link back to a capture page or replicated website!

3. Use FREE Twitter Karma to unfollow people who do not follow you. I am finding that it is important to keep your ratio of followers and followees pretty close so, every few days I will go to Twitter Karma and unfollow those people who are not following me. Unfortunately, Twitter no longer allows bulk unfollows so this process can take a little while and is tedious. It is important though so you can follow the max number of new users on a daily basis.

4. Download FREE TweetDeck. TweetDeck, if you are not familiar, is a really cool tool that allows you to manage your Twitter direct messages, interact, and post to Twitter, Facebook, and LinkedIn accounts all at the same time.

5. Be Consistent With Your Tweeting. People follow those who not only share the same interests but who also tweet interesting things and you need to be consistent because of the high volume of users and Tweets flooding everyone’s pages. Use HashTags to better target your offers on Twitter.

There are plenty of tools out there to “automate” your Tweets so that you don’t have to constantly be on Twitter. I recommend using one (right now I am using Twaitter.Com) because Twitter is more of a volume over content site in my opinion.

Pure Leverage Review: Why To Become a Pure Leverage VIP Member

pure-leverage-reviewThis Pure Leverage Review is a bit different. I’m going to teach you something VERY IMPORTANT about making money online! Most people, when they sign-up for a new business join at the LOWEST level possible (in the case of Pure Leverage it’s $24.95). That small amount does get you started in business but EVERYONE on the LEADERBOARDS who is making the kind of income YOU WANT is an UPGRADED MEMBER (in the case of Pure Leverage it’s the $97 VIP level). The simple reason is that you need LESS SALES to make MORE MONEY!

Here’s a snapshot of my April 2013 commissions through 4/12 that I think paints a pretty powerful picture.
PURE LEVERAGE REVIEW
Pure Leverage Review

You’ll notice that I have 14 commissions at the $24.95 level (some are 50% second month commissions) and have made $199.65, which is nice but it’s not setting me up for the LIFE CHANGING income I’m looking for. BUT…

Look at my VIP commissions for just 12 days… $533.50! That’s 2.5x the commissions with only 7 sales. In total since launch on 3/4, I’ve made $1700 and half is from my being a VIP member (so I would have only made $850 if I was only a $24.95 member). This holds true for any online business. Being an upgraded member is where the money is and the companies design the compensation plans to reward those members who are SERIOUS ENTREPRENEURS. That’s just the way it is.

In Pure Leverage I’m seeing a 25% upgrade rate, meaning that 25% of the people who I sign up are upgrading to the VIP level. This is a very good upgrade rate and is what you can expect in most businesses.

BOTTOM LINE… if you are getting involved with PURE LEVERAGE just for the tools, then the $24.95 level is all you need. IF you’re looking to build a serious income and business, then you need to be at the VIP LEVEL to maximize your commissions and efforts. Of course, if the additional cost isn’t in your budget, then I’d stay at the entry level until your commissions allow you to upgrade.


CLICK To Get Your Own Pure Leverage Biz For $1

MLM Training: LastPass.com Never Forget Another Password!

lastpass-mlm-trainingToday’s Free MLM Training is very SIMPLE yet extremely important! Barely a day goes by that I don’t get a call or email from a downline member who doesn’t remember how to log-in to their back office. It’s very important for obvious reasons that you know how to log into your back office. It would be like forgetting how to get to work every morning (if you have a job) or forgetting where you live when you’re coming home.

Anyway, I highly recommend you download and install LastPass on your computer. It’s completely free and will remember the login address, username and password for any site you want to use it for. It works just like “bookmarking” on your web browser. I don’t recommend allowing LastPass to remember your bank account information or anything else that private but log-ins for anything related to your business will be fine and secure.

Just go HERE to download LastPass and watch the video below to see exactly how it works.

Entering Your Un-Comfort Zone

comfort-zoneTaken from Wikipedia, “The comfort zone is a behavioral state within which a person operates in an anxiety-neutral condition, using a limited set of behaviors to deliver a steady level of performance, usually without a sense of risk. A person’s personality can be described by his or her comfort zones. Highly successful persons may routinely step outside their comfort zones, to accomplish what they wish. A comfort zone is a type of mental conditioning that causes a person to create and operate mental boundaries. Such boundaries create an unfounded sense of security. Like inertia, a person who has established a comfort zone in a particular axis of his or her life, will tend to stay within that zone without stepping outside of it. To step outside their comfort zone, a person must experiment with new and different behaviors, and then experience the new and different responses that occur within their environment.”

As home-based business entrepreneurs, if we hope to see massive success it’s necessary that we leave our comfort zone and enter our “Un-Comfort Zone”. We need to do things that most of us don’t feel comfortable doing – selling, recording videos, talking to people we don’t know, etc. We’re also required to LEARN NEW THINGS like internet marketing, autoresponders, lead capture pages, etc. It can seem like a different language sometimes and it’s not always easy BUT it needs to be done.

There’s really no EASY MONEY ONLINE (as much as we’d all like to believe there is)!

It’s really “FEAR” of the unknown that prevents success (assuming laziness isn’t a factor lol!). I speak to many people and they all tell me that they have a desire for online success but nothing is working. The problem is usually a big LACK of marketing or advertising (or any activity at all really) and NOT USING THE RIGHT TOOLS.

You really need to step out of your comfort zone and into you Un-Comfort Zone if you expect to make a change. There are some ABSOLUTE REQUIREMENTS to making money online. 1 ESPECIALLY IMPORTANT REQUIREMENT that is 100% necessary. I reveal what it is in the video below (hint: you can make money with this too!)…

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