I’m sure you’ve heard that “leads are the lifeblood of any business”. Without leads, none of us are in business. We all need a constant inflow of new prospects looking at our business (or products) in order to make money. Probably the biggest reason for failure in the network marketing or work from home direct sales industry is a lack of leads.
We are playing a numbers game, plain and simple. The more people who know about and see our opportunity, the more people we sign up. That’s just common sense, right? So do so many people still struggle?
The primary reason, and I see this with people on my own team, is a real lack of effort. I guess it’s a between the ears thing, but if you’re serious about making money in this industry, you need to commit to generating leads consistently!