MLM Training – FB Attraction Marketing Strategies
Facebook is the 2nd most traffic’d site on the internet behind Google and for good reason. It’s a social media site that allows you to connect with your friends, re-connect with long lost friends, and stay in touch with your family. A brilliant site really. And, with all the traffic comes tremendous opportunity for marketers. What I’m going to discuss in today’s MLM Training is not Facebook Pay Per Click but just how to communicate effectively with other marketers and make connections that could pay off for you in your business and bank account ultimately.
Many times when you join a business opportunity, one of the recommended strategies that the company gives you for building your business is to “just share the opportunity” with your friends on Facebook. While that can work, what I see is most people, mostly newer marketers, basically “puking” their opportunity all over the place. What does this mean? People just post their link NUMEROUS TIMES PER DAY and that just doesn’t work. All it does is annoy your friends.
First of all, you have to know that it’s only your friends who are seeing your activity. I see some marketers with only 50 friends posting their link 5 times per day! How does that make you look professional? Hint: it doesn’t.
So you need to build up your facebook friends with other network marketers because let’s face it, your Aunt Sally probably isn’t interested in the greatest compensation plan ever created in the history of MLM! MLM Training Tip: The BEST target market for you is people already involved with network marketing. You do this by connecting with other like-minded networkers – most will accept your friend request because it helps to build their friends list as well.
How Do You Generated Leads On Facebook?
Network marketing is all about “networking”. Even if we’re marketing online, we’re still in a people business and the more people we can build relationships with, the more success we’ll ultimately see. One of the best ways I know to build a relationship is more of a passive approach. You don’t have to spend much time on FB before you’ll receive an unsolicited message from someone asking you to take a look at their business opportunity. Below is a realistic FB Message Conversation that WILL help you to generate leads (especially if you’re an MLSP member or have another similar type value-based program you’re involved with):
Prospect: Hey Steve. Not sure if you’ve heard yet but we’ve just launched and everybody’s making money already. This is really unbelievable! Check it out and let me know what you think!
Me: That looks great and I wish you all the best. Besides Facebook, what other marketing strategies are you using to generate leads?
Prospect: I just got started. Really, all I’m doing is Facebook. What else should I do?
Me: Facebook is a start but I’d really recommend learning a few other strategies to help you generate more leads than FB can for you. For training and lead generation, I recommend My Lead System Pro. Let me know if you’d like to check it out. (I never send my link without permission).
I don’t know how many sign-ups I’ve gotten using this approach but it’s A LOT! Most marketers are new and don’t have any idea what they are doing. If you can offer them training and value, your credibility will increase dramatically and they’ll be more apt to join you in YOUR business when they know, like and trust you!