I have noticed that there is not a tremendous amount of “unbiased” information out there on the net about LifeVantage, a health and nutrition network marketing company. Most of the reviews are written by distributors of the company for marketing purposes. I am not a member of LifeVantage so you can consider this review to be completely “without bias”.
When doing your due-diligence before joining any network marketing or MLM company, it is paramount that you understand how and if you can make money. The product, in my book, is secondary. When you are signing up distributors to join your team, you are selling The Dream of personal and financial independence and the opportunity to create wealth. You are not selling some health or nutrition product really. That is important to remember because I think some people forget that and that can make success difficult.
I will break this review up into 3 parts: company overview, compensation plan, summary. After you are done reading this entire review, you will be equipped with the information you need to make an educated decision of whether or not to join LifeVantage.
LifeVantage Company Overview
LifeVantage is a publicly traded network marketing company created in 2003. Based in Colorado, the company markets their primary product, Protandim, an anti-aging product. The company website states that Protandim has been “clinically tested” and proven to reduce the effects of oxidative stress. Oxidative stress is a term used to describe the amount of damage free radicals are creating based upon a blood level of TBARS.
They also market an anti-aging skin crème but there is no clinical evidence that topical application of the Protandim incredients has any effect on the skin. This topical cream is called TrueScience.
It seems to me that the product is unique in the marketplace, and does have some real-world appeal. One thing that you should be aware of is an on-going 2009 lawsuit against LifeVantage by Zrii, another MLM company. It will most likely not go anywhere but you can read the press release HERE.
LifeVantage Cost & Compensation Plan
Both the cost and compensation plan of LifeVantage are pretty standard fare in the industry. You need to make a minimum product/starter kit purchase of $100 to be eligible to earn commissions. The Vantage Pack, where most distributors are encouraged to start out with, costs $600. Then, you also must be on a monthly auto-ship, which ranges from $110 to $310.
You can click the link to review the LifeVantage Compensation Plan.
By me saying that the compensation plan is pretty standard is not a negative. LifeVantage, after 6 plus years in business, has proven themselves to not be a scam. Many people make a LOT of money with MLM comp plans just like this one. The key is knowing how to market. The company, and your upline, will most likely have you make a list of family and friends to market the business opportunity to. While you may get a few sign-ups, do you have MLM marketing superstars in your family? If you do, you will do alright! If you do not, you will need to find and master other methods of marketing your business, if you hope to avoid becoming another “road-kill” from the MLM Hype train! Most of the savvy MLM marketers are using the internet to market their business. Why? The lower cost of advertising combined with the greater reach PLUS you can get your ad in front of 1000s of targeted leads FAST.